For a little more than 300 Indianapolis-area students, Wednesday morning started a little different.
Students were met by staff and volunteers at area Target stores to get some much-needed back-to-school shopping done. These students were given the opportunity to purchase school supplies, clothing such as uniforms and other must-have necessities just in time for back to school.
The Salvation Army and Target partnered once again to help K-12 students across the city gear up for the upcoming academic year with the Target School Spree. Each child, selected by The Salvation Army, received an $81 Target GiftCard to purchase back-to-school supplies. Each child was paired with a volunteer chaperone to help with supply lists and proper uniform sizes. Their shopping bags were over flowing because Target listened to customer feedback and made school uniforms more affordable allowing each child to spend their target GiftCard on additional uniforms and school supplies. Target even provided a fun snack for children and volunteers.
Since 2009, Target has sponsored Target School Sprees to help prepare children for the first day of school. As part the Target School Spree program, Target has awarded The Salvation Army nationwide $1 million to cover Target GiftCards and transportation costs. . Nearly 500 Target stores will participate in the Target School Spree event between July 15 and August 15 in select regions across the country. Each $81 Target GiftCard awarded as part of the program will provide a child with the necessary supplies to go back to school in the fall, ready to learn. Through programs like the Target School Sprees, Target is on track to give $1 billion for education by the end of 2015.